Authors
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Dr. Mónika Fodor
Budapest Business School
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Mária Katona
Budapest Business School
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Klára Morvay
Budapest Business School
Keywords:
institutional catering,
correlation examination
Abstract
In our paper we present the sub result of a 1000-member national survey. Our objective was to establish a model, that includes the factors, which influences the selection of the mode of institutional catering in point of features of consumers and employers as well. During the validation we emphasized facilities of work places, to prove that the features of the employer can affect the way an individual chooses on weekdays.
Author Biographies
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Dr. Mónika Fodor, Budapest Business School
Mónika Fodor (Ph.D.) is an associate professor, deputy head of department at Marketing Institute of Budapest Business School Faculty of International Management and Business. She graduated as an economic agricultural engineer with agricultural marketing specialization degree at Szent István University, Faculty of Economics and Social Sciences in 2003. She received her PhD degree in 2009, at Szent István University, PhD School of Management and Business Administration. She works in higher education since 2003, her primary areas of research are: marketing communication, consumer behaviour and market research.
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Mária Katona, Budapest Business School
Mária Katona (PhD candidate, MA, BA) associate professor at BBS, Faculty of Commerce, Catering and Tourism. Besides lecturing she is the author of several textbooks and reference books. Her areas of research include catering, marketing and communication, particularly consumer behaviour.
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Klára Morvay, Budapest Business School
Klára Morvay (PhD candidate, MA, BA) senior lecturer at BBS, College of Commerce, Catering and Tourism. As she has personal experience in catering, lodging and tourism, her research topics focus mainly on consumer behaviour. She is a member of Quality Management section of Hungarian Hotel and Restaurant Association, therefore concentrates on quality development of hotels and guest satisfaction issues.
